The Luxury Pet Pavilion is pleased to announce that we are offering educational seminars to exhibitors or attendees by qualified, professional instructors on both Saturday and Sunday, February 23rd and February 24th. Both seminars will take place from 8:30 a.m.to 9:30 a.m. to ensure that exhibitors and attendees have a break before our show starts at 10:00 a.m. both days. By having seminars before the show each morning, exhibitors and attendees no longer have to leave the trade show floor to take advantage of additional show benefits but can reserve the mid-day hours for luncheon business meetings.

Ruth Failer with Tips of the Trade

On Saturday morning, February 23rd, trade show coach, Ruth Failer will discuss how to effectively prepare for a trade show. Topics covered in her seminar will include marketing strategies, enhancing your Company Brand, retaining more customers, qualifying target prospects, boothmanship and following-up on post-show leads. Those that attend her seminars will immediately be able to implement her "Best Tips of the Trade" strategy on the trade show floor. Most importantly, Ruth will be available to meet with companies to discuss their overall trade show strategies and provide booth evaluation to interested parties at NO ADDITIONAL COST. Take advantage of this HUGE opportunity by signing up at her morning seminar or when the trade show starts.

Charlotte Reed Industry Consultant

On Sunday morning, Charlotte Reed, pet expert and industry consultant, will lead a seminar focusing on trend spotting. Driven by factors including pop culture, media, news and the arts, trend watching is used to develop products, generate ideas, inform customers, create promotions and strategically plan. By developing a systematic approach to know how to study and look for what's cool, pet industry professionals can not only be more creative but a player within the industry.

To register for these seminars please reserve your space through our on-line registration. If you have already registered for the show simply go back into your reservation and edit it and you will then see the option to select these items.